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Antonio’s PRose, from the PR Perspective

The PoweR of Emotions

As a publicist, I often remind my clients that emotions can be expensive if not spent wisely. Allow me to elaborate. If emotions are not harnessed properly during an intense moment where the spotlight is on you or brand, it could be quite expensive (i.e. cost you your...

Maximizing the Met Gala

If you are going to spend over $30,000 to attend the acclaimed Met Gala and close to $275,000 for a table, you might as well maximize the moment. And from the public relations perspective, there are few notable individuals who...